Inkara1
Well-Known Member
Read about it here.
The CEO will say how he was skeptical of GM too before he joined the company and they'll offer a two-month money-back guarantee. They'll also copy Lee Iacocca's "If you can find a better car, buy it" ad campaign.
Here's the thing, though. People aren't buying GM, but it's for reasons other than whether the car handles, accelerates, stops, rides, etc. as well as Honda's or Toyota's offerings. Several of the cars coming out of their factories now are widely considered to be at or near the top of their classes. So why aren't people buying GM? Ask anyone who's had to replace an alternator after only 60,000 miles. Ask anyone who had the intake manifold gasket go out on them. Ask anyone who had bought their GM car because they got a great deal on it and were happy with the car until they ran into some need for repair that was major, disabled the car and was very expensive to fix. Memories are very long for those sort of things. Toyota, Honda, etc. have a better quality reputation and that's a big reason why GM is pretty much screwed. It's a catch-22: "We need you to buy our cars, which do everything Honda and Toyota do and do it better, so we can prove that you won't be seeing Mr. Goodwrench all the time." "I don't want to buy your cars because last time I did, I had to pay $900 to replace the intake manifold gasket after 55,000 miles, the brake rotors warped every time I had to make a panic stop, the check engine light came on every time I drove the car such-and-such particular way, and the anti-theft system shut off the engine WHILE I WAS ON THE FREEWAY because it suddenly thought I was trying to steal my own car, so you're going to have to show me that I won't be seeing Mr. Goodwrench all the time before I step foot in one of your showrooms."
The CEO will say how he was skeptical of GM too before he joined the company and they'll offer a two-month money-back guarantee. They'll also copy Lee Iacocca's "If you can find a better car, buy it" ad campaign.
Here's the thing, though. People aren't buying GM, but it's for reasons other than whether the car handles, accelerates, stops, rides, etc. as well as Honda's or Toyota's offerings. Several of the cars coming out of their factories now are widely considered to be at or near the top of their classes. So why aren't people buying GM? Ask anyone who's had to replace an alternator after only 60,000 miles. Ask anyone who had the intake manifold gasket go out on them. Ask anyone who had bought their GM car because they got a great deal on it and were happy with the car until they ran into some need for repair that was major, disabled the car and was very expensive to fix. Memories are very long for those sort of things. Toyota, Honda, etc. have a better quality reputation and that's a big reason why GM is pretty much screwed. It's a catch-22: "We need you to buy our cars, which do everything Honda and Toyota do and do it better, so we can prove that you won't be seeing Mr. Goodwrench all the time." "I don't want to buy your cars because last time I did, I had to pay $900 to replace the intake manifold gasket after 55,000 miles, the brake rotors warped every time I had to make a panic stop, the check engine light came on every time I drove the car such-and-such particular way, and the anti-theft system shut off the engine WHILE I WAS ON THE FREEWAY because it suddenly thought I was trying to steal my own car, so you're going to have to show me that I won't be seeing Mr. Goodwrench all the time before I step foot in one of your showrooms."
